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It’s nice to see children’s book sales on the rise.

CHILDREN’S BOOK SALES ON THE RISE!

Excellent news for the children’s book industry was revealed at a Nielsen Summit held in September in New York. Jonathan Nowell, president of Nielsen Book, shared the following encouraging statistics.

Children’s book sales are up 12.6% in the US for the period between January 2014 and September 2015.
11 of the 20 best-selling books in the US are children’s titles.
Print sales in the juvenile market have grown 40% in the last decade, with 5% of that market share growth in the last three years.
Books aimed at 5-8 year olds account for 38% of all children’s book sales.
80% of all YA books being bought are purchased by adults.
The growth of multicultural consumers provides statistical basis for increasing the number of multicultural titles. Today’s children under the age of nine are split 50/50 between multicultural and white.

These numbers provide excellent motivation for SCBWI members: it’s a good time to be in the children’s book field.

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A Little Writing Nook

It’s nice to see children’s book sales on the rise.

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A Little Writing Nook

It’s nice to see children’s book sales on the rise.

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